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Everybody knows it is the cover-up, and not
the screw-up, that will bring you down.
So why is it that they still work so hard
to cover things up? When people are in trouble, why do they emulate Presidents
Nixon and Clinton?
Martha Stuart was wrong, but the lie she told when she was
caught had more to do with her downfall than the
crime itself.
John Wodele believes in the truth because it works.
In 1989, John Wodele advised the elected
prosecutor in St. Paul, Minnesota after an arrest
for driving under the influence. If he was truly
sorry, Wodele advised the best thing he could do
was immediately admit his mistake.
Call a press conference, apologize and take
his punishment. Assure his constitutes that it would not happen again.
The prosecutor went on to win his next election without the
DUI even becoming an issue.
Maximum Disclosure/Minimum Delay—it works in a crisis and
it works as a general guide in dealing with media
requests.
No organization, company or public leadership office should
be without a plan on how to handle a media
crisis. John Wodele has been there. He
will guide you through the steps to take before
the media comes knocking, and the process once you
have heard the knock.
Back Click
here to book John Wodele
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